Video Walkthrough

High Level overview how I combine Clay, automation workflows, email infrastructure, and strategic copywriting to create high-performance outbound systems

Campaign Results (Good & Bad)

About me

I started out as a coder with a Computer Engineering degree, then dropped out of MBA Marketing after realizing I wanted something different. After six years selling B2B SaaS products, I've worked both sides of the fence – started as an AE then moved to SDR roles to really understand how deals get made.

Cofounded Twall.io (video testimonial platform), shut it down after two years. Built good product, failed at distribution. Irony: Now GTM is my jam.

These days, I run the entire outbound operation (with lot of other things) at my current org by myself. I'm hitting about 5% reply rate (working on making that better!). A couple of SaaS companies in my network are working with me to set up their outbound systems too. Great opportunity to experiment and learn.

What makes me different is that I actually understand both the technical side and the sales side – I can build the systems and write the emails that get responses.